Wayne Schepens is a cybersecurity communications strategist, entrepreneur, and technology industry advisor. Through LaunchTech, he helps companies shape their messaging and accelerate market growth. Possessing more than two decades of experience in cybersecurity, public relations, and strategic marketing, Wayne Schepens has guided startups and established firms through product launches, brand development, and investor positioning.
As managing director of LaunchTech, Wayne Schepens works closely with emerging technology companies to develop go-to-market strategies and thought leadership programs that strengthen credibility and visibility in competitive technology markets. His responsibilities include managing account budgets, guiding corporate messaging strategies, building agency talent, and maintaining strong client relationships while driving new business development.
In addition to his work leading the communications firm, Mr. Schepens serves as a mentor and advisor to early-stage cybersecurity startups through the Mach37 cybersecurity accelerator program in Virginia. As a subject matter expert, he provides guidance on go-to-market strategy, media and analyst relations, branding, and fundraising preparation. He also delivers training sessions for startup cohorts on building effective communications programs that help young companies gain credibility and traction in the market.